Our mission
To harmonize the ecological situation in the World through the restoration of forests on the whole Planet, establishing high-quality contact between people and Nature.
Our goals
Plant a tree in every country of the globe.
To attract the attention and initiate the active participation of the inhabitants of the Earth in the planting of trees.
To increase awareness and a sense of personal responsibility of everyone for the environmental friendliness of their own lifestyle.
Set a Guinness World record for planting trees in the largest number of countries.
What we do
We plant at least one tree in each country where Svetlana Moor circumnavigation takes place in order to attract maximum public attention.
We invite the city administration, the media and local residents to participate in the event.
A sign is attached to each tree – "appeal to a Person", which tells about the essence of the project and contains a call for active greening of the planet.
We make souvenirs and educational products dedicated to this event, and distribute them at the event and after it (stickers, magnets, T-shirts, etc.).
We publish information about each past event in Svetlana's international blog, on social networks and in local and international media.
Our success
We have planted trees in 12 countries: in Latin America, Asia and Russia as part of the Tree of Life project.